DOWNLOADABLES

2022 Podcaster
Insights
Survey

Exploring the challenges and opportunities for professional podcasters

The professional podcasting and audio creation industry can be shrouded in mystery, thats why CoHost asked podcasting professionals about what challenges they faced when creating and promoting a podcast.

The 2022 Podcaster Insights Survey uncovered pro podcasters views of creating, distributing and growing a show.

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The survey uncovered key information
about the pro podcaster landscape:

83%

of pro podcasters said they
struggle the most with audience growth

3 out of 4

podcasters monetize
or plan to monetize their show

74%

of podcasters value analytics
platforms the most

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The 2022 CoHost Podcaster Insights Survey
gives creators insight on:

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91% of podcasters agree that “audience growth is the hardest thing about podcasting.”
2022 Podcaster Insights Survey

Download the full report and uncover insights, benchmarks and more from pro podcasters

Thank you for downloading!

We’re happy to see that you’re interested in podcast marketing. We hope you find the tips and insights throughout this guide useful in growing your podcast audience.

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Creators need better
podcast analytics

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and audience insights you need to grow

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Additional CoHost
Reports
to explore:

The State of
Branded Podcasts 2022
Podcast
Analytics Template
Podcast Social
Media Calendar