A Brand's Guide to Podcast Analytics is designed to equip companies with industry-leading knowledge and tools to navigate the evolving landscape of podcasting.
This report delves into the key metrics, measurement techniques, and industry best practices when it comes to podcast analytics. The goal is to empower brands to harness their data and maximize the impact of their podcast.
464.7 million podcast listeners globally
The podcast industry market is valued at 23.56 billion
53% of Americans aged 12-54 have listened to a podcast in the past month
CoHost’s robust analytics let podcasters easily see all of their download data in one place, including metrics fromSpotify, Apple Podcasts, Google Podcasts, Amazon Music and more. Get insights about how your audience is downloading via Campaigns tracking links and comprehensive audience profiles including demographics, consumption rates and popular download times.